Shalion Secures €5M Investment from Seaya Ventures to Launch Retail Media Product in the US

July 31, 2024

Shalion, a pioneering leader in eCommerce intelligence, is thrilled to announce a €5 million investment from Seaya Ventures, a renowned European venture capital firm. This strategic partnership marks a pivotal milestone in Shalion’s journey towards revolutionizing the landscape of eRetail insights.

With this funding, Shalion is poised to launch an innovative retail media product in the US market. This product, designed to offer unparalleled data richness, aims to transform how agencies optimize their retail media strategies and enhance the value they give to clients. The investment will be utilized to accelerate the development of this cutting-edge product, ensuring it meets the needs of the US market and delivers exceptional value to our customers.

Germán Loewe, CEO of Shalion, expressed his enthusiasm for the partnership, stating, “We are incredibly excited to partner with Seaya Ventures. This investment is not just a testament to the hard work and dedication of our team but also an endorsement of our vision. With Seaya’s support, we are confident in our ability to transform the retail eCommerce sector and provide unparalleled insights to our clients.”

Aris, partner at Seaya Ventures, said, "We were very impressed by Germán's robust product and market vision. We are looking forward to supporting this amazing team revolutionizing the eCommerce intelligence space globally."

Seaya Ventures, known for backing transformative technology companies, highlighted their reasons for investing in Shalion in a recent article. According to Seaya, Shalion’s innovative approach and commitment to excellence in eCommerce intelligence make it a perfect fit for their investment portfolio.

This announcement comes on the heels of Shalion’s recent strategic partnership with GroupM, a global leader in media investment. This collaboration aims to supercharge commerce intelligence capabilities, further solidifying Shalion’s position as a key player in the industry.

Stay tuned as Shalion continues to innovate and lead the way in eCommerce intelligence.

About Shalion

Shalion is dedicated to providing cutting-edge eCommerce intelligence solutions. Our unique, unified Digital Shelf and Retail Media insights solution empowers brands and agencies to tackle eCommerce complexities, drive growth, and create better buying experiences for consumers.

About Seaya Ventures

Seaya Ventures is a leading European venture capital firm focused on investing in visionary entrepreneurs who are building transformative technology companies. Seaya supports its portfolio companies with deep industry knowledge and a robust network to drive growth and success.

For media inquiries, please contact: mcox@shalion.com

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