Know where your products are—and where they aren’t
Our geolocation crawling technology gives you a granular view of product availability at the local level. Track stock availability in thousands of locations so your customers always find what they’re looking for.
Ensure availability across all locations.
Optimize assortment for every retailer
Not every store is the same. Tailor your product assortment to each store’s unique needs, ensuring your products are in the right places at the right time and making you more competitive.
Fine-tune your assortment for maximum sales.
Stay ahead with localized pricing insights
Track pricing data across regions to stay competitive no matter where you’re selling. Optimize your pricing strategy by making informed decisions based on localized data.
Boost sales with smarter pricing strategies.
Leverage comprehensive category-level insights
Our data doesn't stop at your brand. Gain valuable insights at the category level to understand broader market trends. Use this information to make informed decisions and stay ahead of the competition.
Dive deeper into market trends.
What is it?
Range management encompasses all aspects of the commercial relationship with retailers, focusing on key areas such as Assortment, Availability (Stock), Price, and Promotions.
What is it for?
To ensure proper execution of distribution and activation plans across retailer networks while using benchmarking to identify opportunities and strengthen negotiation strategies.
Who is it for?
Key Account Managers, Category Managers, Supply Chain Managers.
What are the main KPIs?
Absolute: Listing (distribution), Availability (Stock), Average Price, Price discount, Promotion type, Promotion weight. Relative: Share of assortment, Price Index, Share of promotion.
- Evaluate the distribution of your products across delivery modalities
- Measure your share of assortment across retailers vs the full category
- Track your full assortment, including variants and 3P distribution in marketplaces
- Compare your average price across retailers, price extent across locations
- Compare price against direct competitors
- Compare price discount frequencies and intensity
- Identify brands/retailers with recurring supply issues
- Look at price variation across time
- Picture your promo calendar and compare it to your competition
- Detect new product releases across categories
- Get an updated picture of availability and price issues on most selling products
- Set timely alerts for any new availability issue, price change, or promotion activity where you focus